Neworld, Great relationships build great brands

What is highly nutritious, low in fat, environmentally sustainable, popular with 2 billion people worldwide and has six legs? The original superfood! Edible-insects might be the protein of the future

Injecting colour and energy into our streets, transforming the city’s landscape and bringing the joy of art to the people… Dublin Canvas is a community art project that delivers on so many

Have you considered using comics or comic-like visual content in your brand storytelling efforts? If not, then let’s talk about it today- once in a while your brand should show that it's not afraid

Johan van der Merwe is one of our "go to" food and drink stylists here at Neworld. His beautifully loose, effortless style brings a delicious flair to the shots his work produces. He has worked with

Christmas time - soooomething, sooomething and wine! Tomorrow (the 20th) is the deadline for sending cards to your Irish pals (you are far too late for your friends out foreign. Forget them. They

As a graphic designer focused on branding I’m always curious about what's going on in this industry to expand my visual boundaries and find inspiration. It’s fascinating what you can come across

The Pantone colour guide system is a basic design tool that is a vital part of a designer’s toolkit. You will find a Pantone Book on the desk of every good designer. It’s used to communicate and

Black Friday phenomenon in Europe, is it just another sales tactic or can we really bag a bargain?? Traditionally Black Friday is on the day after Thanksgiving in America and regarded as the start

What differentiates design from art is the functional aspect - design is about problem solving - communicating a message, an idea or an action. This is no more so than in signage and particularly

Last August, a mysterious symbol began to appear in a variety of locations throughout the world. These included London, New York, Turin and Tokyo amongst others. The unique implementation of this

I’ve always had a real soft spot for anything that shows true craftsmanship. Nothing compares to the attention to detail of something handcrafted, whether it’s a precision handmade piece of

Lately, I've been thinking about Designer OCD because I noticed all the designers I know have their own 'obsessions'. So I Googled it and the quote ‘I just have to have my layouts neat and tidy or

A tiny coffee shop in a tiny town, Little Wolf is no Starbucks. But as a brand with buckets full of character, it goes to show that a bit of personality goes a long way. In a world of brands

Fictional brands are often created to avoid legal entanglements, but also for laughs! Some of these brands have become director trademarks, while others have become inside jokes that are used in

I recently read an article in It's Nice That, an online design magazine, by Nayoung Kim talking about custom typefaces and if they are worth the hype: Custom is a magic word. Everyone wants to be

I recently chatted with a number of team members at Neworld to find out exactly what we look for in a design portfolio when interviewing potential new team members. Based on these conversations