Vedoneire - Archived Work from 2018
Vedoneire
In the fast paced world of fashion Vedoneire had become staid and old-fashioned. We needed to turn this Irish institution on its head to bring it to younger audience. An audit revealed a host of great assets that defined the brand – quality, craftsmanship, exquisite styling.
But we needed more. We dug deep into the psyche of the Irish man. What are the personality traits that make us different from our friends across the pond? A new brand positioning and identity was created to capture that unique Irish DNA – clever, quirky, laid back, understated but full of subtle surprises.
Other Work
Nuvion Nutrition
NitroFert
Mimi Care
Vintage Tea Trips
WEEE
Warbler & Wren
Kish Fish
Counting Pigs
Active Iron
Flahavan’s
NCCR AntiResist
Forestry Partners
eDesk
Glenisk
IrelandsEye
DLR Mill Theatre
Áine’s Handmade Chocolate
Hamilton Princess
Adare Manor
The Hendrick
The Grand Hotel
Bord Bia Food Works
Golden Irish
Monaghan
Mercury
Slane Castle
Spry Finance
Terrace Club
The Killarney Park
Montenotte
Irish Seaspray
O’Neills
The Shelbourne
8 Degrees
Donnelly Fresh
Golden Bake
Findlater & Co
Shaws
NUI Galway
Fit Foods
