Neworld, Great relationships build great brands

We are consuming a huge amount of information every single day. Social media, online newspapers, blogs from think they know-it-all accountants, news bulletins. It can be a little a little

Has a takeaway coffee moved from being a daily treat into an expensive habit? On 1st January 2019, Irish VAT increased from 9% to 13.5% on hospitality services. This increase effects restaurants,

Quality A successful brand is a good indicator that the product or service delivers customer satisfaction. Consumers are generally risk averse and do not want to waste their money on a disappointing

The relationship between the marketing and finance department is often stormy. Marketers, it is assumed, are all creative, while the finance people are only concerned with the profits and cash

‘Take care of the pence; for the pounds will take care of themselves’, William Lowndes, the British Secretary of the Treasury, 1696–1724. Accountants like to save money. This trait is a

There are many characteristics that separate a successful business from a business that doesn't quite make it. On average 50% of new businesses fail within the first five years, so it's important to

The topic that nobody wants to talk about One issue that frequently raises my blood pressure is how little thought most people put into planning for their retirement. It is important for everybody

1. Start with the biggest and most important task first. Discipline yourself to begin immediately. Persist until the task is complete before you go on to something else. 2. Select the most

Every successful business invests a considerable amount of time and money into building and nurturing their brands. As with any cost the management and shareholders need to know whether this