This jellytastic brand has risen from humble beginnings to the Number Two Jelly bean brand in the World! And we’ve been with them every step of the way, building a brand packed with personality that’s loved all across the globe.
WHAT WE DID
With large international brands holding a significant portion of the confectionary market the brand needed to be very busy and visually noisy. With a core market of 16-35 year olds we worked with the company in evolving their brand and rationalising their lines.