365 Tips on Blogging

posted on 7th Jan 2011

Wordpress is one of the best blogging platforms there is. It's straightforward and simple for users (clients are surprised when I tell them it takes the same amount of work to send an email as write a blog post), its robust and powerful enough for heavy users, and there's a constant stream of new plug-ins and widgets to give your blog more... Gimme More »

Youtube Life in a Day

posted on 6th Jan 2011

Last year Youtube asked its users to submit clips of their life on July 24th, 2010. Over 80,000 clips were submitted from 192 countries. Of the 4,500 hours of footage submitted 1125 clips have since been edited into a documentary by Kevin Macdonald (Director of The Last King Of Scotland, Touching The Void) and produced by Ridley Scott. Some of... Gimme More »

One Minute on Facebook

posted on 6th Jan 2011

This is a sixty second video produced by Time Magazine. It contains some very impressive statistics on the amount of activity that takes place on the worlds leading social network every minute of every day by it's (almost) 600 million members. Gimme More »

KLM’s Social Experiment

posted on 5th Jan 2011

Last year Dutch airline KLM conducted a very interesting social media driven rewards program. Instead of just allocating points or gifts to frequent flyers they identified passengers who had checked in on Foursquare, or were tweeting about waiting for a KLM flight. A team of people checked the social profiles of the these passengers for clues... Gimme More »

Facebook Delete Page For Breach Of Guidelines

posted on 23rd Dec 2010

Kiabi is a French low cost clothing retailer, that has 125 stores (including 12 in Spain and 3 in Italy). Like many brands they set up a Facebook page to communicate with their customers. Using promotions and contests they built up a sizeable Facebook audience of over 130,000 fans, making the page one of the biggest in France. According to this... Gimme More »

Facebook Insights Now With Added Data

posted on 22nd Dec 2010

A month ago Facebook introduced a new metric for its Insights data - impressions and feedback. Any new data Facebook can provide to marketers and page admins is most welcome, it makes it easier for us to explain how content is consumed on the network. So it was nice to log into Facebook today to see a slight revamp to how they present their... Gimme More »

Introducing Youtube Trends

posted on 22nd Dec 2010

Youtube has spent much of 2010 ramping up its service offering to both viewers (to keep them  on the site for longer) and to brands (for the cash). One recent addition to the Youtube stable has been Youtube Trends - a service that lists what is hot right now on the video network. In the words of Youtube; "The idea for YouTube Trends started with... Gimme More »

Social Media List of Lists 2010

posted on 21st Dec 2010

It's that time of the year when end of year lists begin to populate websites, blogs, newspapers, magazines, radio, tv shows. Here's a list of all those end of year social media lists that a look back to the highs, lows and most discussed topics and brands of 2010. Facebook Memeology 2010 Facebook's Memeology study looked at the most used... Gimme More »

Big Changes For Facebook Pages?

posted on 17th Dec 2010

Last night Facebook accidentally began to roll out a new look to their business pages. Immediately the online community began checking out these changes, and many page admins began to complain. The new look came with new navigation and features, that both had advantages and disadvantages. Mashable published the following Facebook... Gimme More »

Santa’s Bean Cam: Live on Facebook

posted on 13th Dec 2010

This Wednesday we get to try out something a little bit different for a client, The Jelly Bean Factory. From 3pm Santa will be broadcasting live on their Facebook page, chatting with fans and giving away loads of Jelly Bean Factory products. The prizes for two of the competitions are a bit unusual to say the least. The first is to show how... Gimme More »